Relationship coaching is the process of coaching of parties in the relationship. The most common example of the relationship coaching is family counseling or a couple counseling. However, relationship coaching is not limited to family or couple relationship. The relationship may involve member of a family as well as employes in the workplace or business partners or between a professional and a client.

Problems in the relationship usually occur because of poor communication between those involved. The function of a relationship coach is to uncover repetitive negative communication patterns, eliminate the source of reactive negative emotions, re-create positive emotional bonding and facilitate a better communication between those involved.

NLP relationship coaching, unlike a traditional couple counseling, takes a simple approach to coaching a couple. From the NLP standpoint relationship problems appear because some of the deep unconscious patterns of how the relationship should be, how the attraction of the member of the opposite sex is recognised and how deep love feeling is created that were triggered in earlier stages of the relationship are stopped to be fulfilled. By clearing the negative anchors and eliminating negative emotions and limiting decisions, relationship coach helps a couple to re-create and foster a secure attachment between partners.